What do you love to work on that other people would rather avoid Reader? Mr Worditude spends a huge proportion of his working day gazing at spreadsheets, and he's perfectly content (something to do with freight and accounting 🤷♀️). I've worked on hundreds of sales pages for clients. Long ones. Little ones. Brand new pages for freshly launched offers. Re-vamped pages for long-established bestsellers. It never gets old. I still love working on this magical bridge-made-of-words that connects the thing you have to offer with the people who will benefit from it. Here are 10 things I want you to know before you write your next sales page (free, blog post, 3-minute read).
Plus 4 other ways I can help you with your sales page: 1 - I've got two spaces left for sales page copywriting in July (hire me for a full day for £595) 2 - Want to write your own? There's a quartet of Copy Quests included in the All Access Pass. These text-based tutorials take you through a step-by-step process to write sales pages for a course, a membership, a group program, or a 1-1 service (separate training for each type of sales page). 3 - Got a sales page that isn't performing as well as you'd like? Sales Sleuth will help you investigate (for free)... or.... 4 - Hire me for 20-minutes and we'll investigate together. 🤦♀️ I know - that's what too many links for one newsletter....but I really love working on sales pages, I couldn't decide which things to leave out. |
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I made a tiny choice today that gave me big joy, Reader It would’ve been so easy to miss if I’d been on autopilot, hurrying to the next thing. I had a routine medical appointment (all’s fine), and instead of battling the chaos of the hospital car park, I parked half a mile away and walked. The walk was HOT. The appointment was a little delayed. Afterwards, I was sweaty, discombobulated, and eager to get back to the car, home for a shower, and on with my to-do list. But as I was marching along...
The weather was good, the tide was just right, and Mr Worditude and both The Sons were home, so I sacked off work and went to the beach - I even got in the actual sea (just past my knees, then hid under my hoodie towel to defrost). After a shower, food and coffee, I thought I'd return to my laptop, bursting with vim and vigour eager to blast through my to-do list. I was wrong Reader I've been back home for more than 5 hours, it's 6pm, and it's time I accepted that I will be filled with...
This week I recorded a podcast interview. It was only my second one this year. I had intended to spend 2025 growing my email list through connections and collaborations, and podcast guesting was going to be a huge part of it…. almost six months into the year, I’ve recorded just two interviews. I realized I’ve been kinda quiet. So here’s a little life update. Not because anything dramatic has happened. But to show how my Comfy Business is growing (or adapting) when my time and energy are...