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The Comfy Business Newsletter | Laura

Join thousands of readers building a business that works around Life Stuff (like chronic physical or mental health conditions, recovery from big life events, caring responsibilities). I send two-ish emails each week, to help you enjoy a more comfy business and life.

Featured Post

Doubt Yourself? Good

Do you doubt yourself when it comes to your business Reader? Good. You’re meant to. Here’s why, and what to do about it. (blog post - sub-5 minute read) "All those times that you second-guess, overthink, procrastinate and then….shelve the idea. Marketing on Purpose completely stops that." - Helen, a happy repeat customer Next intake for Marketing On Purpose, my 12-week, 1-1 marketing mentoring program, closes 9th January. Tell me more 🔦 Sponsor Spotlight Pitch SprintSet-up your PR efforts for...

It was a big week at Worditude HQ - The Husband turned 50 on Friday! Obviously, we celebrated comfy-style - no big parties - just a day of films (Gone in 60 Seconds, and The F1 Movie), baked goods and playing on his new toy - a Retro Spectrum. Just look at those graphics! Here’s what else I’ve been up to: Shared this vintage but relevant blog post about 6 strategies we use at Christmas (only one is business-related) Did a Substack Live with Kate Lynch from Atypical Kids, Mindful Parents...

Black cubes with red numbers 2026 on textured surface

New Year's Eve is coming in fast, Here’s what I did last weekend to make sure I was making the most of the last few weeks of 2025. Made a list of what I wanted to do in December Cut that down to what was essential Matched that against the opportunities I would have to work Return to step 2 Repeat until space is achieved It’s OK if ‘making the most’ of this time of year looks like rest and reflection for you, or a sprint finish to wrap up some projects, or strategic planning so you launch into...

It's like my 1987 solar-powered calculator all over again - I'm so in love I'm gonna use this tool any chance I get Reader. My current obsession is Polls - you may have noticed their appearance in a few recent newsletters. They’re a quick and easy way to get feedback from your audience, and add some interactivity to your emails. And after a bit of research, I found they're easy to use on many email marketing platforms, not just Kit (the one I use...and that's an affiliate link). I've...

Here’s what the last week of November looked like for me In Case You Missed It I shared 7 sensible suggestions to consider before you buy a bargain I sent this reflection question to use when you’re surrounded by promotions and discounts All my Black Friday offers are 1-1 And here’s a Showcase of offers from other businesses (the top row are my 3 favourites) What else I’ve been up to I’ve set myself a weekly challenge to pick a thing and draw it at least 5 different ways on Procreate - Week...

This week’s journal prompt is for noticing over the coming 7 days, rather than a reflection question Reader As you’re bombarded with deals and offers and discounts from every angle, online, on TV, and in real life, look out for tactics that make you feel: This seems like a fun thing for me to try out with my audience sometime. Urghhh I never want to treat my audience like this. Both reactions will tell you a lot about how you like to sell. My Black Friday Deals are available nowAnd they're...

Person holding multiple shopping bags in front of white wall

Sliding in before the inbox chaos really escalates, Reader Before you buy a bargain over the next 7-10 days, here are 7 sensible suggestions to consider. My Black Friday Deals are available nowAnd they're all 1-1 based. Worditude BF Deals Want to see your name in a future newsletter? Here's how this works. About your Worditude courses... Access the course library here Your username and password are both Reader (unless you’ve changed these since your purchase) Access my students-only Facebook...

A piece of food on a plate on a table

90% of Poll respondents last week said they enjoyed the weekly wrap email, so it is now a thing, Reader Here’s what I’ve been up to over the last 7 days. In case you missed it: I created this review of MemberVault. And sent this journal prompt about marketing shoe-stones. What else I’ve been up to: Published this on Substack - I wrote a book I can’t promote I joined the waitlist for this membership about SEO I updated the Newsletter Sponsor Spotlight process - you can now ‘buy’ a placement...

Feet in sneakers on pavement with fallen autumn leaves.

What is the least fun marketing, selling, or client delivery thing you’ve had to do so far this month Reader? Is it something that comes up over and over, that you put up with because it's not that bad (like a teeny tiny stone in your shoe)? Can you avoid doing it in the future? Delegate it? Replace it with something else that’ll get the same outcome? Is this an opportunity to make your business just a little bit more comfy? Is it time to tip out the shoe stone? P.S. Book a 20-minute 1-1...

Reader keep reading if: You’re thinking of switching course platforms Or you're choosing a course platform for the first time Or your course platform is already MemberVault, and you want to see how I'm using it. I’ve written/recorded a MemberVault review, including a video of behind-the-scenes in my account, and what it looks like from a student perspective. The total video is around 30 minutes long, or you can skim-read the text version of the review (with gifs of the platform) in around 5...