Join thousands of readers building a business that works around Life Stuff (like chronic physical or mental health conditions, recovery from big life events, caring responsibilities). I send two-ish emails each week, to help you enjoy a more comfy business and life.
Irreplaceable
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‘Won’t someone just use AI to do/learn this?’ If you’ve had this concern 👆 Reader, you’re not alone. I hear this from mentoring clients, or during Passholder Q&A days at least once a month. Firstly, let’s knock this problem back down to a reasonable size….
Now we’ve got that mountain-sized obstacle scaled back down to nearer speed-bump proportions, let’s get over it. When people buy from you, they aren’t buying a 5-step process they could get for free off the Internet. They’re buying into your unique combination of skills, knowledge, and experience. They want your perspective. They like your way of doing things. Erin, co-founder of MemberVault, has put together a list of 30 different offers so you can see how people (including me) are packaging up their expertise in ways that make them irreplaceable. The list includes offers that are:
That's an affiliate link so Erin knows I sent you (and she can see I appreciate being included). |
The Comfy Business Newsletter | Laura
Join thousands of readers building a business that works around Life Stuff (like chronic physical or mental health conditions, recovery from big life events, caring responsibilities). I send two-ish emails each week, to help you enjoy a more comfy business and life.
This is the scene Son#2 and The Husband found when they popped their heads into the bedroom to check on me (I'd been gone a few hours) Son#2: ‘What happened here?’ The Husband: ‘Mum emptied her head out onto the floor.’ I had to let the ideas out, but they don’t like to be written on a computer - they’ll only come through if I write them by hand…. and so a few times a year, after a rush of inspiration, my bedroom floor looks like this. But my ideas are only half the story. The other half...
Last weekend, I created a new course, Reader That was the easy bit. Next step is writing the launch emails 😐🫣🤷♀️ I'd rather not. So, instead, I've written a blog post about how to write cringe-free launch emails. Want to work with me 1-1 to plan your next launch or promotion? Book a 20-minute Unjumble here. - I'd much rather work on your launch than mine. P.S. The new course is called (after your votes) Listen Up: A guide to discovering what your audience really wants, needs, and thinks...
Reader This weekend, I’m writing a course. Wanna help me choose a title and tagline combo? Your votes will also provide me with much-needed dopamine hits (as I will be checking the Poll results every few hours) to power me through writing the material. Which name and tagline is most appealing to you? Got Legs? A guide to gathering audience insights to help you decide if your latest great idea has got legs. Validation - A guide to gathering audience insights so you know which of your many...