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Do you ever create (or even publish) content, then not share it with anyone Reader? This blog post has been published for weeks, and every week I think about emailing you about it, then I talk myself out of it. And before I could send it out to my Comfy Business Newsletter subscribers, I got the collywobbles. Normally, I get an idea for a post or email, write it, and send it pretty quickly before doubt has a chance to set in. But because this one required a slower pace and more consideration, I left the door wide open for the 'Who do you think you are?' gremlins to crawl in, and convince me to hide it instead of promote it. Way back in February, I was excited to share my point of view about this seemingly innocuous turn of phrase that seems to have infiltrated every square inch of online marketing. So, tapping back into that historical enthusiasm, may I present you with... New Blog Post: Not X, But Y - the small phrase sabotaging your marketing. I'm a bit worried this blog post comes across like my joyless sixth form English A-Level teacher bemoaning the degeneration of our great language - so if you enjoy it and/or find it helpful, do let me know. But if you think I sound like a moany old wind-bag...maybe just keep that to yourself. P.S. Want to work 1-1 on a marketing idea, plan or problem? Book a 20-minute Unjumble here. |
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‘What results have your clients had after working with you?’ That a question 👆👆👆 totally stumped me, Reader Sometime last year, someone who was considering joining Marketing On Purpose asked me ‘What results have your clients had after working with you?’ It was a fair question, but one my brain would not offer up a good answer for at the time. When my mouth has not been forthcoming with a response during a live interaction, to help the wave of shame and embarrassment subside, I like to replay...
What would you like to be different about your business or marketing by the end of July? I find planning and goal-setting hard - it feels kind of abstract, and my brain very much likes literal, tangible things. But when I ask myself this question, I can picture my life then, and what it'll look like as we wrap up July, and I go from feeling blank and uninspired, to having multiple ideas fight for my attention, and then I can start deciding the steps I need to take to make those things...
At the end of a long and tiring day, my brain told me to turn off the TV and draw a duck. I know better than to argue with my brain, Reader - there would be no sleep until I had followed the inspiration. So I did. One day, I would like to illustrate my blog posts and newsletters consistently, with drawings that clearly communicate something, and are in a style that is recognisably mine. But for now, I am playing around, drawing animals, weather icons, and whatever else I feel like attempting....