Did Some Things


Do you keep track of what you’ve done, not just what you need to do Reader?

A to-done list…. or even a ta-dah list if you’re feeling exuberant.

I’ve done it for short periods when my inner voice has been particularly savage and I needed to feel better about what I was doing with my time.

But it hasn’t been a habit of mine.

It felt like too much of a faff to do The Thing and then write down that I had done The Thing.

A few weeks ago, Son#2 began attending a farm-based day centre as part of his journey towards a qualification in animal care (when I drop him off, I get out the car just so I can hear the cockerel crow, the turkeys gobble and the donkeys bray - what a magical way to start the day).

We started keeping a journal of the hours he attended and the tasks he completed because that info will be useful later to evidence his work experience for the qualification, and to maintain funding for the placement.

And, as I have good reasons for keeping this journal, I haven’t found it too much of a faff at all - it’s actually a really fun part of our day.

So, I’m going to have another crack at keeping my own ‘What Laura Did’ record because it’s good for my self-esteem, it's helpful to find opportunities to be more productive or tighten up how I do things, and it will give me ideas for marketing content.

Let’s see if keeping those three goals in mind will reduce the perceived faff-factor.

Here’s an anonymised version of what I recorded for this week:

  • Monday - emergency Unjumble with a Regular to create a new offer to sell to someone who had been asking for a longer-term way to work together.
  • Tues, Weds and Thurs - Unjumble sessions on 3 consecutive days with New Client to work through the next steps for a huge (and exciting) new business direction. I’ve never had Unjumbles back-to-back like this and I really enjoyed it - I will think about creating an offer that’s a week-long sprint to focus on one project.
  • Weds - Voxer office hours with my mentoring clients - among other things we talked about webinars, how long to warm-up new subscribers before pitching, and what to downsell after a launch (those three topics will be turned into blog posts….eventually… I can’t keep up with my blog post ideas).
  • Thurs - Spent the morning working through some plans and ideas for the next few months. Got a lot of clarity over how I needed to structure my week to make space for some projects I’m eager to work on (this has given me an idea for a newsletter I’ll write next week).

That didn’t take me long to record, and helped me spot ideas for three blog posts, and one newsletter.

Let’s see if I can keep this up and do it again next week (I won’t email it to you every time though…. I guess I could share it publicly on my course platform if that would be interesting/helpful).

P.S. Want to work with me 1-1?

You can book a one-off Unjumble session with me here - so we can spend 20-minutes figuring out your next steps on a sticky problem.

You can find details on my 12-week mentoring program, Marketing On Purpose here - so you can focus your time, energy and headspace on marketing that gets you where you want to go (whatever goals you have for your business).

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