Wondering if your website could be working harder for your business Reader?

If you're putting in the effort to let people know you exist, it's only fair that your website does some of the marketing work for you once those people arrive in your online home.

Over the last 10 years, I have worked with 100s of business owners, helping them get more subscribers, leads, and sales from their website.

Here are the top 3 problems I find:
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1. It’s not easy for people to buy
​Some people arriving on your website are ready to buy.
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They know they have a problem, they’re ready to invest in a solution, and they want to quickly be able to see what you offer and how to get started.
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Yes, it’s important to have an About page and lead magnets and ways to warm your audience up. But don’t forget the Ripe & Readies.
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Look at your website from their point of view and check it’s easy for them to get the buying process started.
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2. The front door doesn’t match the hallway
​When I review someone’s website, I start with their social media, YouTube videos, or podcast - wherever they tend to be discovered by new people.
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I’m looking for how well the whole picture goes together.
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When I consume the free content, what do I think they sell, and who do I think they work with? Does this match their social bios? And does it all make sense when I arrive on their website, or am I doing a double-take wondering, ‘wait, you sell what?’ as I stare in disbelief at a sales page for something totally unexpected.
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3. They disappeared
​Not the website. The website is still there. It’s a functional website with all the pages it needs and buttons that work.
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But the business owner is nowhere to be seen.
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No photographs. No personality. No connection. And this is a problem.
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If you’re involved in the delivery of your offer - coaching, consulting, group program, teaching materials, done-for-you services, done-together services - if you’re a big part of what you sell, then your website visitors want to know, like and trust you, before they shuffle towards the ‘buy’ or ‘book a call’ buttons.

Any of these a problem for your website?

P.S. Want to know how your website could be working harder to generate subscribers, leads and sales? I’ve got space for six more Website Reviews (normally £297, this week only £97).

⏰ Marketing On Purpose - Bonus Deadline ⏰ Join my 12-week 1-1 marketing mentoring program by Friday 18th April and recieve a bonus 60-minute strategy session with me, worth £297. ​ See what's included