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Micro-Flexes - I wanna hear about them
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I considered applying for a job Reader It’s very rare that I see a job that is even a tiny but appealing to me, but for about 3 seconds this weekend, an assistant manager role at our local nature reserve did look quite attractive. The salary was similar to what I pay myself now, and the hours were a little more than I currently work. Then I remembered that on Monday I was taking Flossie (the world’s fluffiest tabby cat) to the vet for her annual check-up and vaccinations. And then my brain snowballed….recollecting all the little tiny moments of flexibility I enjoy from being self-employed, and how they’d be gone if I had a job. Appointments for the dentists, doctors, hairdressers can be had for me and The Sons at pretty much any time of day, any day of the week. I can match my activity to my mood, energy or well-being. Need fresh air? I open the door and walk out of it. Feeling focussed at 8pm on a Saturday - I can grab my laptop, get productive, and know I’ve freed up hours of my time for the next week. I can take a nap whenever I need to (which apparently is quite often in the Winter). I get to stroke my cats whenever I want….OK I’ve got to stop listing these things now, it’s making me emotional. Oh wait…. I should probably mention something about how I love being around for The Sons….. I probably shouldn’t have listed them after my cats…. don’t tell them. It’s very hard to put a financial value on these micro-flexes, so they often get overlooked. And when we tally up what we’ve achieved so far in our business, or we visualize the goals we want to achieve, these little freedoms don’t make it onto the list. But if we set goals, and measure achievements, only in terms of numbers - hours worked, and money earned - we’re missing out on a huge amount of value our business already gives us, and could be giving more of. Sure count the money - we need that. But count the micro-flexes too. What micro-flexes does your business offer you already? What would you like it to deliver more of in 2025? And have you designed your business, your offers, your marketing to make that possible? |
The Comfy Business Newsletter | Laura
Join thousands of readers building a business that works around Life Stuff (like chronic physical or mental health conditions, recovery from big life events, caring responsibilities). I send two-ish emails each week, to help you enjoy a more comfy business and life.
What happens after someone claims your Lead Magnet/s Reader? Lead Magnet follow-up emails can, unintentionally, end up being a bit naggy. If your email includes the phrase 'did you have a chance to look at NAME OF LEAD MAGNET yet?' your subscriber probably feels more harassed than supported. I don't want to write a Lead Magnet Follow-up Sequence template for you because so much depends on how many emails you want to send, what you sell, and your audience. So instead, I created this: 10...
It's been a couple of weeks since I did one of these recaps, so let's bring you up to date.... In Case You Missed It I shared this blog post - Self-Doubt is normal - here's why and what to do with it I sent this email to say 'you will always have too many ideas and more time isn't gonna help with this' And this quick exercise to prove you're awesome What else I’ve been up to: I wrote this blog post about deciding to share more of my life on my blog (and bin off social media) - I actually...
Quick exercise so you can enter 2026 acknowledging the full magnitude of your awesomeness Reader Set a timer for 10 minutes and list as many triumphs from 2025 as you can - big and tiny. Some prompts that might help (but your triumphs don’t need fit into these categories): Opportunities you asked for or were offered. Kind words subscribers or clients spontaneously gave you. Every little sign and signal that you’re good at what you do, and are appreciated. Ways in which your business flexed to...