Join thousands of readers building a business that works around Life Stuff (like chronic physical or mental health conditions, recovery from big life events, caring responsibilities). I send two-ish emails each week, to help you enjoy a more comfy business and life.
Overlooking this website VIP?
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What's the point of your website Reader? It's for the visitors, right? Helping them get to know, like, and trust you. Making it easy for them to sign up, book in, buy now. But there’s one Very Important Person your website is also for, and they’re often completely overlooked. You. When you’ve got a website you feel proud of - one that reflects your values, your voice, your way of working, it draws the right people in. It helps you show up. It re-energises you on the days you’re feeling fed up with your business. It reminds you why you do what you do. And it helps you hold your boundaries, because you’ve already said the hard things, clearly and kindly, in writing. (“Here’s what’s included, and what’s not"; “I work best with clients who…”; "Here's what you can expect to pay for this...") You will read your website more often than any other visitor, and how it makes you feel matters. So how does it make you feel right now? Cheers, Laura P.S. Your About page is the soul of your website. If yours needs an upgrade, join me for About Page Palooza (it's free). |
The Comfy Business Newsletter | Laura
Join thousands of readers building a business that works around Life Stuff (like chronic physical or mental health conditions, recovery from big life events, caring responsibilities). I send two-ish emails each week, to help you enjoy a more comfy business and life.
I made a tiny choice today that gave me big joy, Reader It would’ve been so easy to miss if I’d been on autopilot, hurrying to the next thing. I had a routine medical appointment (all’s fine), and instead of battling the chaos of the hospital car park, I parked half a mile away and walked. The walk was HOT. The appointment was a little delayed. Afterwards, I was sweaty, discombobulated, and eager to get back to the car, home for a shower, and on with my to-do list. But as I was marching along...
The weather was good, the tide was just right, and Mr Worditude and both The Sons were home, so I sacked off work and went to the beach - I even got in the actual sea (just past my knees, then hid under my hoodie towel to defrost). After a shower, food and coffee, I thought I'd return to my laptop, bursting with vim and vigour eager to blast through my to-do list. I was wrong Reader I've been back home for more than 5 hours, it's 6pm, and it's time I accepted that I will be filled with...
What do you love to work on that other people would rather avoid Reader? Mr Worditude spends a huge proportion of his working day gazing at spreadsheets, and he's perfectly content (something to do with freight and accounting 🤷♀️).For me, it's sales pages. I've worked on hundreds of sales pages for clients. Long ones. Little ones. Brand new pages for freshly launched offers. Re-vamped pages for long-established bestsellers. It never gets old. I still love working on this magical...