Little diced potatoes roasted in garlic, salt, pepper, and olive oil is a solid favourite in this house Reader. And every time I cook them, Every Time, I'll sneakily pop a piece of fresh-from-the-oven potato right into my mouth. Every Time. It hurts so much. I try to be patient and wait. I wave the potato around in the air to cool it down. But my reward system (like everyone else's) fires faster and louder than my pain-warning system. And my brain also throws in a little bit of optimism bias, telling me this potato won't betray me like the last one. The result - a moment of dopamine-releasing bliss followed by hours of regret. In my business, my signature hurt-myself action was to move platforms - course platforms, email platforms, invoicing platforms, project-planning platforms. Now that I'm aware of my platform-switching habit, I'm able to pause before I hit the 'cancel account' button, and consider whether my efforts would be better spent elsewhere (I needed to do that this week when I got the Price Rise email from my email provider Kit <-- affiliate link) Do you know what you habitual hurt-yourself move is? No need to beat yourself up over it, or regret how many times you've done it in the past. Just being aware of it the next time it comes up can be enough for you to change the pattern (unless you can't stop eating hot potatoes, apparently, there is no preventing that). Want help changing an unhelpful pattern in your marketing? Reply to this email, or book a 1-1 Unjumble session here. |
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Whenever I hear the phrase GCSEs I instantly think of the (epic) music video for Daft Punk’s Around The World. I couldn’t revise in silence. Summer of '97, I did most of my studying lying flat on my belly on the living room carpet, with MTV on, for the full 6 hours of bliss whenever everyone else was out of the house (I’m the eldest of 4 kids). Angst-riddled parents fretfully told me ‘you can’t possibly concentrate like that’ a few dozen times - but it was the only way I could concentrate. 28...
What small thing causes you disproportionate rage discomfort Reader? Me? I HATE the feeling of my hair touching my neck. HATE it. Yes, captial letter, actually shouting HATE it. And because I like to have my hair short, even putting it in a ponytail brings no relief because the hair at the back of my head is was too short to tie up. As the weather warmed up in May, I decided I wanted to get an undercut (have the hair at the nape of my neck shaved really short). I didn’t do it because: 1. I am...
I've been reflecting on how I help my clients, and Passholders (so I can generate ideas for a future podcast series), and I realised the same three predicaments come up a LOT. And even though I don't have an intro, outro, branding, or even a name for the podcast series yet - I went ahead and recorded these episodes anyway - to see if I enjoyed the process, and if you liked the content.This episode is for you if you've been thinking about making a change in your business but you're scared...