Join thousands of readers building a business that works around Life Stuff (like chronic physical or mental health conditions, recovery from big life events, caring responsibilities). I send two-ish emails each week, to help you enjoy a more comfy business and life.
Chose This Instead
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I almost had a new blog post to share with you today, Reader I set aside Monday mornings for content creation, and yesterday I drafted two blog posts. With about 90 minutes left until my first 1-1 of the day, I chose one to focus on so I could get it over the finish line and send it to you today. And then an unscheduled phone call came in related to the ongoing saga of securing an educational placement for Son#2. Since dealing with that is #1 on my priority list right now (and has been for the last 3 months), I abandoned the blog post and took the call. When the call ended, I still had an hour to spare until my first client - plenty of time to edit and publish the post. But I had already promised myself fresh air and exercise because a dose of that each day keeps me stable, and I was far too discombobulated to switch my focus back to writing. So I closed my laptop, put on my joggers, sweatshirt, and weighted vest, and marched around the neighbourhood for 20 minutes to the pace of my eclectic ‘workout’ playlist. Then I showered, and lay on my Shakti mat for 10 minutes listening to a podcast (painful bliss). And then I was ready for my first client of the day. I could’ve used that time to meet my self-imposed commitment of one blog post per week. I could shit-talk myself for not doing what I set out to do, and getting that blog post written. But I’m not going to, because I chose higher priorities - my son, my well-being, and being mentally prepared for my client. (Shout out to Joanna Hennon who I've worked with for years, and whose voice I hear asking me 'what are you choosing for' to remind me every choice is an opportunity to vote in favour of the things I want). And this email isn’t to explain why there’s no new blog post. It’s to ask you one question: Are you shit-talking yourself over not doing (or delaying) something, when the reality is you chose to invest your time, energy and/or headspace differently? P.S. I didn’t write the blog post today, because I’m experimenting with taking Tuesdays off work to dedicate to domestic duties…. and so far loving it. I’ll explain more in a future blog post about how I’m healing my chronic time-related anxiety. P.P.S. Want to work with me 1-1? Book an Unjumble session to consult my brain for 20-minutes.
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The Comfy Business Newsletter | Laura
Join thousands of readers building a business that works around Life Stuff (like chronic physical or mental health conditions, recovery from big life events, caring responsibilities). I send two-ish emails each week, to help you enjoy a more comfy business and life.
Welcome to the first weekly wrap of January. In case you missed it: I shared 10 questions to help you write your automated Lead Magnet follow-up emails. And I shared this solution to the 'can't see it, doesn't exist' problem I experience with business plans. Also happening in my world: Bought - a new mattress, and last night slept for 7 hours straight. Turns out the problem was not my body, but the thing that was meant to support my body. Decided - to create a new chalk drawing in my bedroom...
If I can’t see it, it doesn’t exist, Reader This is why many delicious snacks have expired in my fridge only to be discovered several days/weeks after they ceased being safe to eat 😭 So even though I use Notion for all my business plans and ideas, I still need to physically write the plan down somewhere I can see it otherwise I will forget I made a plan, and I won’t do any of the things on the plan. I used to create an A3 poster and stick it to the inside of my wardrobe, so I could get a...
What happens after someone claims your Lead Magnet/s Reader? Lead Magnet follow-up emails can, unintentionally, end up being a bit naggy. If your email includes the phrase 'did you have a chance to look at NAME OF LEAD MAGNET yet?' your subscriber probably feels more harassed than supported. I don't want to write a Lead Magnet Follow-up Sequence template for you because so much depends on how many emails you want to send, what you sell, and your audience. So instead, I created this: 10...